THE POWER OF SOUND IN THE AUTOMOTIVE INDUSTRY

Speed up your brand with a music & sound strategy

The automotive industry has always been intrinsically linked to sound; think of roaring engines, car lock beeps, navigation sounds, the music at the dealership, or the soundtracks from their ads –all can evoke feelings of power, excitement, and status.

As vehicles go electric and get more advanced, both in-vehicle and out-of-vehicle experiences are becoming more sophisticated and audio-relevant than ever. From voice-activated interfaces and "earcons" -sonic cues that inform when an action has been completed or if something needs your attention- to mobile, wearable and smart assistants apps that allow owners to monitor, control or interact with their vehicles remotely.

We at MassiveMusic can help you turn the sound of your automotive brand into a holistic and ownable sonic strategy to make your brand stand out from the crowd, boost your marketing effectiveness and keep your customers engaged.

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The right sonic identity can boost your advertising effectiveness up to 30%
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Sonic branding elevates both the in-vehicle and out-of-vehicle experience while building a distinctive identity
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Through the right music, you can effectively enhance your brand image

Automotive Brands That Trust Us

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Watch our 2022 Automotive Industry Showreel

Our Services

  • Sonic Branding
  • Music for Ads & Content
  • Voice & Sound Design
  • Brand Activation
  • TikTok Music Strategy
  • Music for Retail
  • Brand Music Management
  • Artist Partnerships

Get our Whitepaper on Sonic Branding

Want to know the all ins and outs about the marketing power of sound? Fill in this form for a chance to receive Sound Advice, MassiveMusic's latest whitepaper on all things Sonic Branding. It includes a step-by-step explanation of sonic strategies and tactics, illustrated with case studies from renowned brands such as Colgate-Palmolive, Philips and O2. 

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About MassiveMusic

We are MassiveMusic, the agency of record for some of the most famous brands in the world. As a trusted partner, we deliver everything a brand needs in the field of music, voice, and sound. Impactful strategies, sonic brand identities, and best-in-class compositions – we create this and much more thanks to our fervent passion for music combined with craftsmanship and scientific research.

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Get in touch

Perhaps it’s time to gear up your business with a distinctive sonic strategy too? Let's hop on a call and kick-off your auto brand sonic branding today.